The Label Rouge (LR) beef sector is based on the compliance to precise specifications which are verified at the various stages of production by recordings and controls. In order to improve the added value of all the information gathered in the context of the operation of the LR beef sectors, new technical methods may be considered. One such method is the blockchain, a technology in strong development in several fields including agri-food traceability. The blockchain could be a solution to meet this new challenge. The development prospects of this technology have been identified through a technical feasibility study and a SWOT analysis. Finally, blockchain is suitable from a technical point of view to address the Label Rouge sector's concerns and the SWOT analysis enables the sector to visualize the implementation of this technology. To further evaluate the technical and financial feasibility of this solution, the development of a proof of concept of a blockchain on a Label Rouge sector would be necessary.